{"id":449,"date":"2009-11-10T11:40:33","date_gmt":"2009-11-10T08:40:33","guid":{"rendered":"http:\/\/www.gokhanyorgancigil.com\/?p=449"},"modified":"2017-05-11T19:56:42","modified_gmt":"2017-05-11T16:56:42","slug":"duygusal-anahtar-istekler","status":"publish","type":"post","link":"https:\/\/www.gokhanyorgancigil.com\/?p=449","title":{"rendered":"Duygusal Anahtar \u0130stekler"},"content":{"rendered":"<p>Y\u0131llar \u00f6nce posta yoluyla pazarlama stratejileri geli\u015ftiren Victor Schwab a\u015fa\u011f\u0131daki anahtarlar\u0131 geli\u015ftirmi\u015f. (Hoke Communications, 1956) Senaryo yazarlar\u0131 da, karakterleri i\u00e7in ayaklar\u0131 yere basan istekler yazmal\u0131d\u0131r. \u0130stekler iyice belli olmal\u0131 ki bu isteklerin kar\u015f\u0131s\u0131na g\u00fc\u00e7l\u00fc engeller yaz\u0131labilsin. \u0130stekler ve engeller aras\u0131ndaki kar\u015f\u0131tl\u0131k ne denli g\u00fc\u00e7l\u00fc olursa drama o denli sa\u011flam yaz\u0131labilir.<\/p>\n<figure style=\"width: 600px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/farm3.static.flickr.com\/2607\/4092391200_7b1d27d0e6_o.jpg\" alt=\"\u0130nsanlar ne ister?\" width=\"600\" height=\"326\" \/><figcaption class=\"wp-caption-text\">\u0130nsanlar ne ister?<\/figcaption><\/figure>\n<p>\u0130nsanlar ne ister? Pazarlama stratejistlerine kulak vermek zararl\u0131 olmayacak:<\/p>\n<p><strong>\u0130nsanlar;<\/strong><br \/>\nSa\u011fl\u0131k<br \/>\nPop\u00fclerlik<br \/>\n\u00d6vg\u00fc almak<br \/>\nBa\u015farman\u0131n gururu<br \/>\n\u00d6zg\u00fcven<br \/>\nZaman<br \/>\n\u0130yi g\u00f6r\u00fcnmek<br \/>\nRahat, konfor<br \/>\nAyn\u0131 zamanda sosyal olan bir i\u015f kolunda ilerleme<br \/>\nPara<br \/>\nYa\u015fl\u0131l\u0131kta g\u00fcvenlik<br \/>\nBo\u015f zaman<br \/>\nKeyif veren \u015feyler<br \/>\nKi\u015fisel itibar<br \/>\n<strong>kazanmak isterler<\/strong><\/p>\n<p>Rahats\u0131zl\u0131k<br \/>\nRiskler<br \/>\nEndi\u015fe<br \/>\nUtan\u00e7<br \/>\n\u0130\u015f<br \/>\n\u015e\u00fcphe<br \/>\n<strong>lerinden kurtulmak isterler<\/strong><\/p>\n<p>Zaman<br \/>\nPara<br \/>\n<strong>harcamak isterler.<\/strong><\/p>\n<p>\u0130yi ebeveyn<br \/>\nYarat\u0131c\u0131<br \/>\nVerimli<br \/>\nOtoritelerin kabul etti\u011fi<br \/>\nG\u00fcncel<br \/>\nSokulgan<br \/>\nBir \u015feyde ilk olmak<br \/>\nSosyal, misafirperver<br \/>\nSahip olduklar\u0131yla gururlu<br \/>\nBa\u015fkalar\u0131 \u00fczerinde etkili<br \/>\n<strong>olmak isterler<\/strong><\/p>\n<p>Ki\u015filiklerini ifade edebilmek<br \/>\nMeraklar\u0131n\u0131 tatmin<br \/>\nG\u00fczel g\u00f6r\u00fcnmek<br \/>\nBa\u015fkalar\u0131n\u0131n ilgisini \u00e7ekmek<br \/>\nBa\u015fkalar\u0131n\u0131n bask\u0131s\u0131na direnebilmek<br \/>\nTakdire \u015fayan \u015feyleri taklit etmek<br \/>\nBir \u015feyler toplamak ya da edinmek<br \/>\nKendilerini genel manada geli\u015ftirmek<br \/>\n<strong>isterler<\/strong>.<br \/>\n<a href=\"http:\/\/www.targetmarketingmag.com\/article\/41000-41999\/41311_1.html\" target=\"_blank\">kaynak<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Y\u0131llar \u00f6nce posta yoluyla pazarlama stratejileri geli\u015ftiren Victor Schwab a\u015fa\u011f\u0131daki anahtarlar\u0131 geli\u015ftirmi\u015f. (Hoke Communications, 1956) Senaryo yazarlar\u0131 da, karakterleri i\u00e7in ayaklar\u0131 yere basan istekler yazmal\u0131d\u0131r. \u0130stekler iyice belli olmal\u0131 ki bu isteklerin kar\u015f\u0131s\u0131na g\u00fc\u00e7l\u00fc engeller yaz\u0131labilsin. \u0130stekler ve engeller aras\u0131ndaki kar\u015f\u0131tl\u0131k ne denli g\u00fc\u00e7l\u00fc olursa drama o denli sa\u011flam yaz\u0131labilir. \u0130nsanlar ne ister? Pazarlama stratejistlerine [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[135,294,42,295,36],"class_list":["post-449","post","type-post","status-publish","format-standard","hentry","category-senaryo","tag-drama","tag-istekler","tag-karakter","tag-pazarlama","tag-senaryo-yazarligi"],"_links":{"self":[{"href":"https:\/\/www.gokhanyorgancigil.com\/index.php?rest_route=\/wp\/v2\/posts\/449","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.gokhanyorgancigil.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.gokhanyorgancigil.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.gokhanyorgancigil.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.gokhanyorgancigil.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=449"}],"version-history":[{"count":7,"href":"https:\/\/www.gokhanyorgancigil.com\/index.php?rest_route=\/wp\/v2\/posts\/449\/revisions"}],"predecessor-version":[{"id":455,"href":"https:\/\/www.gokhanyorgancigil.com\/index.php?rest_route=\/wp\/v2\/posts\/449\/revisions\/455"}],"wp:attachment":[{"href":"https:\/\/www.gokhanyorgancigil.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=449"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.gokhanyorgancigil.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=449"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.gokhanyorgancigil.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=449"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}